Kiss Theory Lip Balm

• Plush gel-balm texture delivers cushioned comfort with zero stickiness 
• Hybrid formula combines balm-like comfort with high-impact color and glossy shine 
• Lightweight, flexible wear that never feels heavy, tacky, or slippery 
• Glossed lipstick effect delivers rich payoff with glass-like shine 
• Instantly hydrates and moisturizes lips with Hyaluronic Acid and Vitamin E 
• Smooths the look of lips while delivering immediate moisture and lasting comfort 
• Melts seamlessly onto lips, enhancing the look of fullness and volume 
• The perfect balance of shine and pigment—more than a balm, lighter than a lipstick 
• Designed for effortless everyday wear, from minimal makeup to full glam 
• Easy swipe-and-go application for quick touch-ups—no mirror needed 
• Sleek, pocket-sized packaging made for on-the-go 
• Available in 23 shades, from soft neutrals to bold statement tones 
• Vanilla-scented 
• Vegan and cruelty-free 
• Free of gluten, phthalates, mineral oil, alcohol, talc, sulfates and parabens 

KEY INGREDIENTS 

• HYALURONIC ACID  Helps hydrate and visibly plump for fuller-looking lips. 
• VITAMIN E  Helps nourish and soften for smooth comfort with antioxidant benefits. 
• CANDELILLA WAX  Helps enhance payoff, shine, and smooth glide. 

*Based on a consumer perception study of 50 women after first use:

• 100% said lips felt nourished after first use*
• 100% agreed it applies smoothly*
• 98% said lips felt softer and more hydrated*
• 98% said lips looked healthier after first use*
• 98% agreed it was easy to apply—even on-the-go*
• 94% agreed lips felt more comfortable and instantly more cushioned*

Twist up only a small amount of product—do not overextend, as the component does not retract. The soft gel-balm formula is designed to glide effortlessly and may break if too much product is exposed. Swipe across lips for instant hydration, glossy shine, and high-impact color.

PRO TIP 

• Wear alone or pair with Lip Liner for a sculpted, defined look. 

DIISOSTEARYL MALATE, BIS-DIGLYCERYL POLYACYLADIPATE-2, POLYGLYCERYL-2 TRIISOSTEARATE, BIS-BEHENYL/ISOSTEARYL/PHYTOSTERYL DIMER DILINOLEYL DIMER DILINOLEATE, CAPRYLIC/CAPRIC TRIGLYCERIDE, HYDROGENATED POLYISOBUTENE, POLYISOBUTENE, METHYL HYDROGENATED ROSINATE, POLYETHYLENE, JOJOBA ESTERS, PHENYL TRIMETHICONE, VP/HEXADECENE COPOLYMER, FRAGRANCE/PARFUM, BUTYROSPERUM PARKII (SHEA) BUTTER, EUPHORBIA CERIFERA (CANDELILLA) WAX, SQUALANE, CAPRYLYL GLYCOL, ETHYLHEXYLGLYCERIN, TOCOPHERYL ACETATE, LIMNANTHES ALBA (MEADOWFOAM) SEED OIL, GLYCERYL BEHENATE, HYDROLYZED SODIUM HYALURONATE, TOCOPHEROL, TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, CI 77492, CI 77499)

Ingredients are subject to change. For the most complete and up-to-date list of ingredients, refer to the product packaging.